Want more insights in your inbox?

Subscribe to our monthly newsletter.

Subscribe

* indicates required

Thank you for signing up for Cadent Insight's monthly recap. Please let us know if you'd like additional information about Cadent.

By clicking subscribe you are agreeing to receive Cadent's email newsletter plus additional marketing emails if selected above. Our newsletter will be sent no more than once per week. You can unsubscribe at any time by clicking the link in the footer of our emails. For information about our privacy practices, please visit our website: https://cadent.tv/website

We use Mailchimp as our marketing platform. By clicking below to subscribe, you acknowledge that your information will be transferred to Mailchimp for processing. Learn more about Mailchimp's privacy practices here.

0ptimus Analytics

Øptimus Analytics transforms data-driven insights into predictive models and people-based audiences. Since its founding, this data-science and technology company has been developing approaches to leveraging market research and insight, data science, predictive analytics, and proprietary software solutions. Their goal is to identify the right people and messages to drive brand growth, create demand, drive conversion, and improve results. They do this by translating customer intelligence and consumer insight into customized people-based audiences for media, marketing and CRM activation.

Acxiom

Acxiom provides data-driven solutions that help marketers better understand their customers, create superior experiences, and drive business growth. A leader in customer data management, identity, and the ethical use of data, they help clients and partners globally create stronger customer experiences. Acxiom is a registered trademark of Acxiom LLC and part of The Interpublic Group of Companies, Inc.

Alliant

Alliant provides consumer marketers with innovative, data-driven audience optimization solutions that deliver Alliant provides marketers access to a unique source of predictive data, powerful analytics, and strategic insight into consumer behaviors. Our database includes detailed behavior across 2.5 billion purchases and more than 250 million U.S. consumers. By utilizing actual multichannel transactional data, Alliant’s audiences connect brands with responsive consumers across devices and platforms, driving results for both branding and direct response campaigns.

Catalina

Catalina personalizes the shopper journey, with shopper intelligence and highly targeted in-store, TV, radio and digital media. Powered by a rich real-time shopper database, they help consumer packaged goods brands, retailers, and agencies optimize every stage of media planning, execution, and measurement. Catalina has operations in the United States, Costa Rica, Europe, and Japan.

Comscore

Comscore partners with companies to plan, transact and evaluate media across platforms. With a data footprint that combines digital, linear TV, over-the-top, and theatrical viewership intelligence with advanced audience insights, their solution allows media buyers and sellers to quantify multiscreen behavior and make stronger business decisions. A leader in measuring digital and TV audiences and advertising, Comscore is a third-party source for reliable, comprehensive cross-platform measurement. 

Dataline

Dataline uses their large, multi-dimensional consumer and business databases to provide quality marketing information, digital audiences, custom modeling, and analytic services. Their clients include major publishers, large financial institutions, major insurers, non-profit organizations, and well-known catalogers. They help companies improve customer interactions using their data mining technology and an analytical approach,  optimizing their database to provide clients with highly targeted prospects and showing them how to unlock their customer engagement potential.

DISH Network

DISH Network Corporation provides television entertainment and technology with its satellite DISH TV and streaming Sling TV services. In 2020, the company became a nationwide U.S. wireless carrier through their acquisition of Boost Mobile. They continue to innovate in wireless, building the nation’s first virtualized, O-RAN 5G broadband network.

Epsilon

Epsilon is focused on outcome-based marketing. Through Epsilon PeopleCloud, the marketing platform for personalizing consumer journeys with performance transparency, they help marketers anticipate, activate, and deliver measurable business outcomes. Powered by CORE ID®, their identity management platform, Epsilon’s data and technology is rooted in privacy and underpinned by powerful artificial intelligence. With experience in personalization and performance working with top brands, agencies, and publishers, Epsilon is a trusted partner leading CRM, digital media, loyalty, and email programs.

Experian

Experian empower consumers and clients to manage their data with more confidence. They help individuals take financial control and access financial services; businesses make smarter decisions and thrive; lenders lend more responsibly; and organizations prevent identity fraud and crime. The company has employees around the globe; they’re listed on the London Stock Exchange and are a member of the FTSE 100 Index.

Fluent

Fluent, Inc. is a performance marketing company focused on creating meaningful connections between consumers and brands. Leveraging their proprietary first-party data asset of opt-in consumer profiles, Fluent, Inc. drives growth strategies that deliver superior outcomes. Founded in 2010, the company is headquartered in New York City.

IHS Markit Polk

IHS Markit provides critical information, analytics, and solutions for industries and markets that drive economies worldwide. They deliver next-generation information, analytics, and solutions to customers in business, finance, and government, improving operational efficiencies and providing insights that lead to well-informed, confident decisions. Headquartered in London, IHS Markit’s business and government customers are part of the Fortune Global 500 and some of the world’s leading financial institutions.

Ipsos

Ipsos is a global market research company. Their research professionals, analysts, and scientists provide customers with understanding and insights into the actions, opinions, and motivations of consumers, patients, customers, employees, and more. The company’s solutions are based on primary data taken from their surveys, social media monitoring, and qualitative or observational techniques.

IRi

IRi is a provider of big data, predictive analytics, and forward-looking insights that help consumer packaged goods, over-the counter health care organizations, retailers, financial services, and media companies grow. With a repository of purchased, media, social, causal, and loyalty data integrated into an on-demand, cloud-based technology platform, IRi helps clients around the world remain relevant, capture market share, connect with consumers, collaborate with key constituents, and deliver market-leading growth.

MRI-Simmons

MRI-Simmons provides advertisers, agencies, and media companies insights into the “why” behind consumer behavior. The company’s flagship product (MRI-Simmons USA) offers a multi-media study of Americans and is often considered the industry standard for magazine audience ratings. MRI-Simmons USA measures real people, chosen at random to represent the U.S. population, ensuring stability of insights and providing a highly accurate view of the American consumer. 

NCR

NCR Corporation is a leading software- and services-led enterprise provider in the financial, retail, and hospitality industries. Headquartered in Atlanta, Georgia, they have employees around the globe.

NCSolutions

NCSolutions delivers insights based on buyer behavior, connecting brands with buyers faster, more efficiently, and with better results. Their approach enables brands to achieve continuous optimization everywhere their ads appear. Built on scientific rigor, leading-edge technology, and unrivaled data resources, their purchase-based audience targeting and sales measurement solutions help drive significant incremental sales for customers.

Prosper

Prosper’s online marketplace lending platform connects people who want to borrow money with individuals and institutions that want to invest in consumer credit. Through Prosper’s personal loan marketplace, borrowers access affordable fixed-rate, fixed-term personal loans, and investors can earn solid returns via a data-driven underwriting model. Through its digital HELOC platform, Prosper improves the process of applying for and securing a home equity line of credit, while simplifying consumer finance and advancing financial well-being.

StatSocial

StatSocial helps marketers, planners, and media sellers reach the right audiences for their brands. Using the company’s patented Identity Graph, marketers can merge an individual’s interactions across major social and community platforms into a single profile identity. With StatSocial’s taxonomy of pre-built audiences, marketers can generate audiences based on interests, passions, brand affinities, and more. Additionally, companies can create custom audiences using data from audience engagement across influencers and earned media pages.

TargetSmart

TargetSmart provides political data that allows campaigns and organizations to communicate with large audiences through personalized outreach. Their politically focused approach combines consumer data, analytics, data integration, and consulting solutions for microtargeted, multichannel marketing strategies.

Veeva Crossix

Veeva is a global leader in cloud software for the life sciences industry. Committed to innovation, product excellence, and customer success, Veeva serves customers ranging from global pharmaceutical companies to emerging biotech organizations. Veeva is committed to balancing the interests of all stakeholders, including customers, employees, shareholders, and the industries it serves.