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Data Partners

Epsilon is focused on outcome-based marketing. Through Epsilon PeopleCloud, the marketing platform for personalizing consumer journeys with performance transparency, they help marketers anticipate, activate, and deliver measurable business outcomes. Powered by CORE ID®, their identity management platform, Epsilon’s data and technology is rooted in privacy and underpinned by powerful artificial intelligence. With experience in personalization and performance working with top brands, agencies, and publishers, Epsilon is a trusted partner leading CRM, digital media, loyalty, and email programs.

Our partnership with Cadent enables the seamless use of Epsilon data that elevates both campaign planning and execution on behalf of our shared clients. They continue to be a trusted partner and collaborator, creating efficiencies and greater access to quality data in the advanced TV marketplace."

Gillian MacPherson, VP of Product Management, Epsilon

Our partnership with Cadent enables the seamless use of Epsilon data that elevates both campaign planning and execution on behalf of our shared clients. They continue to be a trusted partner and collaborator, creating efficiencies and greater access to quality data in the advanced TV marketplace."

Gillian MacPherson, VP of Product Management, Epsilon

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