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Key Takeaways
  1. As a successful business, you have the responsibility to not just provide excellent products and services, but pay it forward in your community.

Key Takeaways

  1. As a successful business, you have the responsibility to not just provide excellent products and services, but pay it forward in your community.

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Recently, Cadent SVP, Sales and Strategy, Rick Beispel led a fireside chat with Lara Balazs, EVP, General Manager and Chief Marketing Officer at Intuit as a part of the 2022 Brand Innovators Kickoff Summit: Setting the Stage for 2022. Their conversation spanned a variety of topics including Intuit’s brand ethos, purpose-driven marketing, and how resiliency paves the way for progress. As an ‘AI-driven expert platform,’ Balazs explains how Intuit’s products and services support individuals’ and SMBs’ financial needs.   

Watch the full discussion below.