Want more insights in your inbox?
Subscribe to our monthly newsletter.
Fireside Chat Replay: CVS Health’s Stephen Murphy and Cadent’s Lindsay Teague
09/08/22 < 1 minute READ
Key Takeaways
- Consumer behavior is changing, with audiences engaging with more content and longer-form content, making 30-second impressions even more valuable.
Key Takeaways
- Consumer behavior is changing, with audiences engaging with more content and longer-form content, making 30-second impressions even more valuable.
Latest
Recently, Lindsay Teague, VP, Advanced TV Solutions at Cadent led a fireside chat with Stephen Murphy, VP, Media, MarTech & Medicaid Marketing at Aetna for CVS Health. Their conversation focused on CVS Health’s approach to emerging media, measurement, and agency relationships for their health, pharmaceutical, and insurance-focused customers. From creating channel-specific advertising to the challenges of building audiences for programmatic media, learn how CVS Health is reaching today’s consumers across the evolving media landscape.
Watch the full discussion below.
Latest
Want more insights?
Subscribe to our monthly update to get at all the latest from Cadent.
Share
MORE LIKE THIS
-
Point of View Fireside Chat Replay: Galderma at SXSW
04/24/24 < 1 minute READ -
Point of View Fireside Chat Replay: Women in Marketing Leadership at SXSW
04/19/24 < 1 minute READ -
Point of View Fireside Chat Replay: The Kansas City Chiefs and Unilever
03/13/24 < 1 minute READ