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Hyundai’s Road Trip Series and a Cable News Rating Record Quarter

By Cadent Staff
07/02/20 < 1 minute READ

This week, we’re talking about the TV and movies available to stream from comedy legend Carl Reiner; presidential TV ad spending and a road trip video series from Hyundai.

Stream Carl Reiner’s work. Reiner, TV and film performer, sitcom creator, comedian and filmmaker, passed away this week. His wide body of work included “The Dick Van Dyke Show” and Steve Martin vehicle “The Jerk.” Catch some of it on streaming services, rounded up in a list from The New York Times

Presidential TV ad spend heats up. The current presidential race has already been a remarkable one in terms of spend, with TV continuing to dominate. And this week, Ad Age reports that the advertising push before November continues to be a pricy one, with President Trump spending $100 million in TV ad buys in swing states Florida, Ohio, North Carolina, Pennsylvania, Wisconsin and Arizona, airing Labor Day through Election Day, according to Ad Age’s Campaign Ad Scorecard analysis. (Ad Age)

Hyundai features zero-emission road trips in new series. A survey from the U.S. Travel Association found more than two-thirds of Americans feel safest traveling in their cars, meaning vacations and travel this year will look very different. Hyundai is seizing on the moment to feature its Kona Electric model zipping across beautiful sites including Death Valley and Big Sur. (Adweek)

Cable news hit record ratings in Q2. Fox News, CNN and MSNBC set ratings records in light of recent events, including protests and coronavirus coverage, seeing double-digit gains over the same period last year in total viewers and adults ages 25-54. (The Hollywood Reporter)

Read the most recent TV news