BlackArrow Demonstrates National and Local Dynamic VOD Advertising Solutions at CableLabs Advanced Advertising Interop

Use Cases Show Comprehensive Support for Inventory Splits, SCTE 130 and CIP Specifications NEW YORK, NY – February 7, 2012 – BlackArrow, a worldwide provider of advanced advertising solutions for New Television platforms, recently demonstrated sophisticated, dynamic-advertising use cases that show how existing Pay-TV business and inventory models can be extended to on-demand viewing platforms. […] Read more

Feb, 07, 2012